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Held at the Shanghai New International Expo Centre in Pudong from 25 to 28 September 2006, Borouge Booth at C04 in Hall E2


Borouge, together with one of its owners, Borealis, will showcase its high performance Wire & Cable solutions at Wire China 2006 – one of the world's biggest trade fairs for wire and cable manufacturing and processing technologies.

Held at the Shanghai New International Expo Centre in Pudong from 25 to 28 September 2006, the Borouge Booth at C04 in Hall E2 will feature exciting applications of its Borstar® Enhanced Polyethylene (PE) and a full range of products specifically for the wire and cable industry.

Borouge is the exclusive source of Borealis’ speciality polyolefins in the Middle East and Asia Pacific. Borealis, the leading provider of innovative value creating plastics solutions, has more than 40 years of experience in providing high-quality plastic compounds to the wire and cable market and is a leader in this market segment.

Improved properties with Borstar® Enhanced PE

Besides exclusively supplying Borealis SupercureTM crosslinked polyethylene (XLPE) insulation and semi conductive materials for medium, high and extra high voltage power cables, VisicoTM and AmbicatTM for low voltage cables and an extensive range of products for communication cables, Borouge delivers high performance jacketing grades based on the Borstar PE process.

The Borstar jacketing grades use multimodal polyethylene which enhances the strength and processability of the material. Michael Bjørn, Marketing Manager, Wire & Cable Business Unit in Borealis explains, “Our  proprietary Borstar PE process allows us to tailor products for optimal performance in their applications. The outstanding characteristics of Borstar Enhanced PE such as excellent Environmental Stress Cracking Resistance (ESCR), good processability, low tendency to shrinkage, hard surface and good barrier properties have made these jacketing grades the preferred choice in a number of demanding applications.”

Diverse applications with Borouge Borstar Enhanced LLDPE, MDPE and HDPE jacketing materials

Borouge offers a full range of Borstar jacketing materials for energy and telecommunication cables. These grades are:

• LE8707 – black linear low density jacketing (LLDPE)  

• ME3440 – black medium density jacketing (MDPE)

• HE6062 – black high density jacketing (HDPE)

About Borouge

Borouge is a provider of value creating, innovative plastics solutions for customers throughout the Middle East and Asia-Pacific. Borouge came to the market as a ground breaking partnership between ADNOC (Abu Dhabi National Oil Company) and Borealis. Together, Borouge and Borealis employ unique Borstar technology to produce versatile polymers for end-use plastics applications.

Borouge’s state-of-the-art production facility in Ruwais, Abu Dhabi in the UAE produces Borstar-enhanced polyethylene products for the pipe, wire and cable, and advanced packaging markets.  Borouge is also the exclusive provider of the entire Borealis product line throughout the Middle East and Asia Pacific.

The Borouge model of providing added-value plastics solutions to a wide variety of growth industries is supported with a sales and marketing head office in Singapore, sales offices in Abu Dhabi, Hong Kong SAR, Shanghai, Beijing, Mumbai, Beirut and Al Khobar-Dammam along with an extensive sales agent network across the region.

To meet growing demand, the company has invested in a world-scale multi-billion dollar expansion in Ruwais. This expansion will nearly triple capacity to two million tonnes annually and introduce Borstar polypropylene in addition to more Borstar polyethylene. For more information, please visit

About Borealis

Borealis is a leading provider of innovative, value creating plastics solutions. With more than 40 years of experience in the polyethylene (PE) and polypropylene (PP) business, the company focuses on pipe systems, energy and communications cables, automotive and advanced packaging markets. Its technology makes an essential contribution to society. Borealis is committed to lead the way in ‘Shaping the Future with Plastics’. For more information, please visit

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